About this project

For a mixed-use development, Alkheshi designed and produced a cohesive hoarding system that balanced brand storytelling with practical wayfinding. The scope included long-run perimeter hoarding graphics, safety messaging panels, and directional signage guiding visitors to the site office and pedestrian paths.

We specified durable, fade-resistant outputs suitable for sun exposure and dust-heavy conditions, then structured the artwork to minimize visible seams over extended runs. Our production team managed color consistency across multiple print batches, ensuring the development brand remained uniform across different site zones. Installation was coordinated with the main contractor to avoid peak logistics periods, and panels were mounted with clean edges and reinforced fixing for wind load. The result was a professional site perimeter that improved perception, supported safety communication, and remained visually consistent throughout the project phase.